Walgreens digital refill hub evolution & optimization, resulting in 4% conversion lift ($180 million/year).
Branding for product that simplifies an online identity by upgrading an unattractive email address.
Acted as part of an in-house SWAT team to present winning rebrand concept for Walgreens.
Health info can be complicated and boring, but we made it digestible, engaging & visually compelling for customers.
GoHealth site redesigned with UI/UX decisions informed by research and data.
Responsive user flows showcasing various subscription offerings for the Chicago Sun-Times website.
Magazine rebrand including a new visual template for articles, photo editorials, and ads.